Daly Focus Blog
Are you a fan of the predictably poignant but proudly and admittedly syrupy and sappy Hallmark Christmas movies?
The Hallmark Hall of Fame franchise, which dates back to 1951, is the longest running prime time series in television history. Although the specials have evolved over the years, the concept of using feel-good entertainment to market a company’s products has to go down as one of the most brilliant moves in the history of retail sales promotion.
Alexandra Kuykendall knew she had to do Christmas differently.
Her job required a significant amount of her time, and her children and husband wanted a good chunk of the rest. Add to that visitors who were staying in her home and the usual accoutrements of Christmas – food, gifts, decorations, etc. – and she was overwhelmed.
After the holidays, even a non-committal, “Fine,” felt like a lie when friends and co-workers asked her, “How was your Christmas?”
She encountered something all of us go through at one time or another at Christmas.
Jim Daly is a husband, father and President of Focus on the Family and host of its National Radio Hall of Fame broadcast. His blog, Daly Focus, is full of timely commentary and wisdom designed to help you navigate and understand today’s culture. His latest book is Marriage Done Right.
