The other day a friend asked me, “Jim, was the Super Bowl ad really worth it?” Without question, absolutely yes! Even USA TODAY described our ad with Pam and Tim Tebow a “Touchdown!” The pre- and post-game response has been beyond our wildest dreams.
Take the mountain of “free media” leading up to game day and the on-going post-life presence in YouTube Land and other news sites. Our YouTube channel has already garnered 756,423 views of the in-game spot!